Innerwork Solutions India

  What we seek, we shall find! But we need the light to guide. And that, my associates, is what SEO does. It is the light that guides. To start with, SEO stands for Search Engine Optimisation, the process of modifying the website design and content to help it appear in search engines. Now, how does this help in reaching people? What do we do if we wish to buy or know something about which is best? We seek the know-it-all's help and begin to type in the lengthy white tab on our mobile or computer screen like, "Top 5 Air Conditioners" "Best TV's under 30000" "How to start up a new business" Google then shows up the results which it thinks would suit our needs based on the keywords we used. This is where SEO comes into play . This SEO is the one which makes the Google think that a particular site fits our need. The sites use the SEO to make Google understand what their content is about. So, everytime someone searches with keywo...

We live in the age of Information, with technology intertwined in every aspect of the day. And where there is electronic data, there is IT. This authenticates the statement ‘IT is everywhere’. IT is the juvenile industry and is never going to age in the near end. With Information Technology ruling the world, the company(ies) that deals with Information Technology is the sceptre. The IT companies. They take care of governance, infrastructure and functionality of any technology. From developing a mighty software to reinstalling a basic software in a repaired system, IT companies work unbiasedly. If this IT sector is closely observed, it showcases two sides. ·         Service based IT companies ·         Product based IT companies Let’s take a peep into both. Service based IT companies Owing to the name, service-based companies provides solutions and services regarding IT for other companies. It is more of ...

As in the changing world, technology is part of life.  Even for publicity, promotion, advertisement new techniques are used for these as the growing technologies are moving day by day.   One of the most popular used things nowadays is 3-D animated videos. The animation is the process of getting a 3D object move. Here the animator manipulates the objects on a frame-by-frame basis. The motion in each scene is composed by defining key frames or poses. This is done using computer controls and the character's avatars to define key poses. Creating 3-D animated videos is an extremely creative process that starts with.   Story and storyboards  To start with a storyboard is a series of photographs that show the tale in dimensions. The primary size is time wherein what happens first, then next and final is there. The second one dimension is of conversation, how the voiceover will communicate with the pictures, and the way the visible transitions and effects help...

  Every company and every brand solely depend on their beneficiaries, that is, the consumers. Henceforth, at every level, they tend to advertise, market and create a loyal bond with the people. With umpteen marketing strategies out there, it is possible too. Some create awareness of the brand services, some market them, some bridges the bene-factor and the-ficiary. But how does this thing called crowdsourcing play any role inthis? Crowdsourcing, in the eyes of Wikipedia (which itself is an existing example of crowdsourcing), is a sourcing model in which individuals or organizations obtain goods and services, including ideas, voting, micro-tasks and finances, from a large, relatively open and often rapidly evolving group of participants. Simply put, you scrutinise a potential conundrum that needs a prospective solution in your company; put it out in the public forum and seek the wisdom of the crowd. It is absolutely the method of putting one hundred brains in place of one; and get...

One look at a building and we go whistling, taking in the picturesque and exquisiteness. But that one wow demands the sweat and toil of architectural brains. Architecture is here, there and everywhere; as it satisfies the third need of human beings, the shelter, with a tinge of aesthetics. Architecture, succinctly, is the art of designing with planning and constructing at the front and rear of it. A good architecturedesign is one which passes in several criteria like sustainability, accessibility, functionality, endurability, affordability, understandability and other such ability words. And these abilities are possible if and only if one masters the ‘Architecture Designing’. How, is the question. And here are the answers! 1. Have a third eye.  Here, the third eye is the architectural eye. It looks for details, details and details everywhere. This sees everything as shapes, lines, angles, symmetry, patterns, colours, contrasts and textures. Once you acquire the power to wake...

  Animation and graphics are the millennial buzzwords. From entertainment to business, they are everywhere making this a golden era for animation. To join the millennial race, people tend to learn the buzzwords and have a career in one. This has led to several and several number of software programs which ease the entire learning and profession. One among them is the treasure of graphic artists, the Autodesk 3Ds Max! Being the best-loved in Computer Graphics Industry, this software is capable of rendering several purposes in different fields like visual effects, game development, architectural modelling, designing, manufacturing and what not. This serves the users by making the process easier. The visual effects we enjoy comes after being produced and groomed through several stages of the animation pipeline like layout, modelling, texturing, lighting and animation. Layout and modelling are the skeletal processes, while lighting and animation deals with polishing of the model. The...

Action speaks louder than words! What if the words start acting, literally? When we see texts, figures, shapes or graphs sprinting, leaping, morphing, dancing, growing, operating and doing several such gerunds, often with a background music (that unfortunately is not available for human life) in the screen, we actually see the graphics in motion. That, dearies, is Motion Graphics. The subtle art of manipulating an image. We have promised an ultimate guide here, and so let us look into some ‘what, why, how, where and which’ of Motion Graphics. How Motion Graphics is affiliated to Animation? Motion graphics IS animation, with graphs and texts being significant. To be precise, it is a junction where Animation and Graphic design encounters. Animation is consigned to story telling with characters while motion graphics breathes life into stark graphs technically. They tell stories too, more often to business audience. Where is motion graphics used? Everywhere is an umbrella ter...

  The planet is becoming digitalised and businesses follow the course. Businesses being digitalised demands digital marketing. Digital marketing, correspondingly, being the need of the hour, urge their online presence. Now, how to set up an online presence for your business? The answer is very simple! By creating a website, your business could become one in the World Wide Web. But the process? To encapsulate the entire business under a single domain, is definitely not as easy as it seems to be. This is where IT has got your back. They jump into the scenario with the web development services in hand. As the name implies, web development is the developing of website for inter and intra network. It is the magic of bringing a static layout into a fully functioning dynamic website with spells. Here, the varied programming languages, from Java to Ruby are the spells. Web development is more of an off-screen process that ensures the amazing on-screen presence of the umpteen number o...

You got an idea. You worked hard on that idea. You took care of every detail, did the business plan, found capitalists, got people and finally gave an identity to the idea. It is now in front of your eyes as a Start-up. Establishment being accomplished, you have joined the other such start-ups in the race, more specifically the marathon. A business cannot be static. It has to be kept running, so as to retain the positi on. The numbers of emerging start-ups everyday are pretty large. To keep running, it is inevitable to keep improving. In the ship of improvement, there can only be one worthy captain. Make way, Innovation on the deck! Innovation is seeing what everybody has seen and thinking what nobody has thought. It is the only way to win. Adapting innovation itself is an approach to improve the start-up. And with innovation as the back-up, let us see the other approaches which would shoot up the start-up. 1.Go Dutch Comprehensively speaking, start-ups start with only decent capital...

Well! Well! Well! That question traces its answer dated back to the stone age; to the cave paintings, the first ever visual communication form. It has its root so deep, letting it grow over ages, attaining this glory.   In technology, popularity is owed to things which serves a true need. Graphic designing, from primal to millennial, had appealed to our basic instincts of visual communication; making it compellingly popular. And graphic design proved to be one great tool of effective communication, most importantly in business. It is the visuals that convey voluminous information, in the hurrying society of today. It has the power to create as well as change the way of perception. So, what actually is Graphic Design? It is the subtle art of creating aesthetic visuals with the use of images, symbols or words; an alluring expression of ideas. How do we recognize brands? The logo. Graphic design. What attracts the buyers? The covers. Graphic design. How a magazine is readably organize...