Why graphic designing had been so popular till now?

Well! Well! Well!

That question traces its answer dated back to the stone age; to the cave paintings, the first ever visual communication form. It has its root so deep, letting it grow over ages, attaining this glory. 

In technology, popularity is owed to things which serves a true need.

Graphic designing, from primal to millennial, had appealed to our basic instincts of visual communication; making it compellingly popular.

And graphic design proved to be one great tool of effective communication, most importantly in business. It is the visuals that convey voluminous information, in the hurrying society of today. It has the power to create as well as change the way of perception.

So, what actually is Graphic Design?

It is the subtle art of creating aesthetic visuals with the use of images, symbols or words; an alluring expression of ideas.

How do we recognize brands?

The logo. Graphic design.

What attracts the buyers?

The covers. Graphic design.

How a magazine is readably organized?

The layout. Graphic design.

What makes fantasy into real?

Graphic design.

Anything that’s visual? 

Simple. Graphic design.

This is how graphic designing has been a perpetually popular industry in the society, serving the needs of various other fields in various other forms.

  • Marketing and Advertising GD
  • UI/UX – User Interface/ User Experience GD
  • Publication GD
  • Visual Content GD
  • Packaging GD
  • Motion GD
  • Environmental GD
  • Art and Illustration GD



The forms and applications being many, the graphic designing is popular to the point in the global business owing to certain grounds. The first one being the impact it creates. It makes anything look good; a positive impression of the business brand in a matter of snap. The first visual impact lasts long in human beings, technically leading to good business.

Another thing is that, it makes a brand stand out in the crowd; uniqueness. This industry is all about creativity and creativity is eternally boundless. With a teaspoon of creativity in designing, one will be remembered forever.

To think of a world without visuals is sheer nerdy. Life would be colourless with words, words and only words everywhere. Graphic designing is a rainbow to the colourless words.

Next comes the mighty power of encapsulation. With graphic design in hand, one could summarize a load of ideas into a single image. Reading is tedious when it comes to a product or service description, but the same ideas put into an image serves good. 

Furthermore, Graphic design relates to human beings psychologically, directly transmitting emotions through appealing visuals. This is greatly explained in a famous book called Emotional Design by Don Norman.

Thus, the Graphical Designing Industry has a very huge impact and will continue to have the same, in every aspect of our life; it being stone-agedly popular. 


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